Invest in well made clothes in good quality fabric. Turn your clothes inside out and check the labels and seams. It’s not much different to reading the labels on food packaging to check where it comes from and what you’re putting inside your body.
We last spoke about the three staple items being launched in 2021 – our uniform for people who live colourful lives! The T shirts we’re selling here are helping us tell our story of where we’re coming from and where we’re heading. These T shirts won’t exist in 2021 but that’s not the end of the story.
Every T shirt is printed on demand which means it only becomes a product when someone actually wants it. They’re designed to be sent back to the factory at the end of their life and recycled. Keep your paper packaging the T shirt arrived in for future use. When you’re ready to recycle it we can help you with the process that includes a Freepost return service and £5 discount.
This “circular fashion” method works well for us amidst the craziness of 2020 and we’re really keen to launch our “slow fashion” outerwear items next year. Its this slow fashion approach that really inspired us to produce something Made in Plymouth that will last with a timeless quality. When thinking about the fabric and production we’re thinking about what the weather will be like off the Atlantic and if the clothes are good enough!
We last took The Jacket out for a test drive inland to Saltram near the River Plym and we’re close to securing a new supplier of cotton twill in UK.